- StorageMart and Manhattan Mini Storage added 27 former Metro Storage facilities to their third party management platform, totaling over 2M rentable SF and 18,672 units.
- The newly onboarded properties span seven states, with 21 facilities now branded as StorageMart and 6 operating under the Manhattan Mini Storage name.
- The expansion strengthens the companies’ dual-brand third party management services and underscores a strategic shift by Metro Storage toward real estate investment and asset management.
A Significant Portfolio Expansion
StorageMart and Manhattan Mini Storage have expanded their footprint with the onboarding of 27 self storage properties, reports GlobeNewswire. The new locations span Illinois, New Jersey, Minnesota, Florida, New York, Pennsylvania, and Wisconsin. The facilities, formerly operated by Metro Storage, represent over 2M net rentable SF and nearly 19K storage units.
A Dual-Brand Strategy
Of the 27 locations, 21 have been rebranded as StorageMart and six as Manhattan Mini Storage. The additions mark a strategic push by the company to strengthen its presence in suburban and secondary US markets, using a dual-brand approach to capture different customer demographics and regional preferences.
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Facility Features
The newly integrated facilities offer a variety of unit types including standard, climate-controlled, and drive-up options. Many locations are equipped with features such as drive-thru loading bays, indoor access, and 24/7 availability—enhancing convenience for customers and operational efficiency for owners.
Strategic Partnership Roots
The collaboration builds on a long-standing relationship between the Nagel and Burnam families—early pioneers in the self storage industry. As Metro Storage transitions toward asset management and real estate investment, outsourcing operational duties to StorageMart allows it to benefit from industry-leading infrastructure while maintaining investment oversight.
Industry-Leading Support
All onboarded locations now benefit from StorageMart and Manhattan Mini Storage’s comprehensive third party management services. These include centralized call center support, dynamic revenue management tools, and modern operating systems. Each facility also receives customized marketing campaigns tailored to its local market.
Why It Matters
This deal underscores StorageMart’s growing dominance in third party self storage management. As more independent and institutional owners seek scale and efficiency, demand for operational support is rising. Branded management partnerships are emerging as a key growth channel in the sector.
What’s Next
With more than 300 locations globally, StorageMart continues to solidify its position as the world’s largest privately owned self storage operator. This latest move demonstrates how strategic partnerships and operational expertise can drive growth, even as operators like Metro pivot toward asset-light models.
